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NakedPnL is a publisher of verified performance data. Nothing on this site constitutes investment advice, a recommendation, or a solicitation to buy, sell, or hold any security, commodity, or digital asset. Past performance does not indicate future results. Trading carries a high risk of total capital loss.

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NakedPnL/Regulation/Publishing Verified Trader Performance — Switzerland Regulatory Overview
Regulatory overview · Not legal advice

Publishing Verified Trader Performance — Switzerland Regulatory Overview

How NakedPnL is positioned in Switzerland under FINMA, the FinSA, the FinIA, the CISA, the AMLA-VASP regime, and the revFADP 2023 data-protection framework.

By NakedPnL Research·May 7, 2026·11 min read
TL;DR
  • NakedPnL is not licensed by FINMA under the Financial Services Act (FinSA), the Financial Institutions Act (FinIA), or the Collective Investment Schemes Act (CISA).
  • Investment advice within the meaning of Article 3(c)(4) FinSA requires a personal recommendation; the registry's impersonal factual content is positioned outside that perimeter.
  • Switzerland regulates VASPs under the Anti-Money Laundering Act (AMLA); NakedPnL does not custody crypto-assets and does not exchange fiat for crypto.
  • Personal data of Swiss residents is processed in line with the revised Federal Act on Data Protection (revFADP), in force since 1 September 2023.
  • Switzerland is not in the platform's lib/jurisdictions.ts mapping; Swiss users see the default disclaimer variant until a Swiss-specific variant is added.
On this page
  1. How NakedPnL is classified in Switzerland
  2. FinSA Article 3(c): financial services and investment advice
  3. FinIA, CISA, and the licensing perimeter
  4. AMLA, VASPs, and crypto-assets
  5. What NakedPnL does not do
  6. What Swiss users should know
  7. Disclaimer variant for Switzerland
  8. Frequently asked questions
  9. Frequently asked questions
Not legal advice
This page is an editorial overview based on publicly available FINMA guidance, the text of the Financial Services Act of 15 June 2018 (FinSA, SR 950.1), the Financial Institutions Act (FinIA, SR 954.1), and related Swiss legislation as currently published. It is not legal advice and does not establish a Mandatsverhältnis. Swiss financial-market law is highly fact-specific. Consult a Rechtsanwältin or Rechtsanwalt admitted at a cantonal bar in Switzerland for specific questions on your own situation.

NakedPnL operates a public registry of verified investment performance produced by individual traders who voluntarily connect read-only exchange API keys or sign on-chain wallet attestations. Daily NAV snapshots feed a time-weighted return (TWR) calculation; results are recorded in an append-only, SHA-256 chained ledger and Merkle-anchored to Bitcoin via OpenTimestamps so any third party can independently re-verify them.

This page describes how that activity is positioned under Swiss law, with reference to the Swiss Financial Market Supervisory Authority (FINMA), the FinSA, the FinIA, the Collective Investment Schemes Act (CISA, SR 951.31), the Anti-Money Laundering Act (AMLA, SR 955.0), and the revised Federal Act on Data Protection (revFADP, SR 235.1).

How NakedPnL is classified in Switzerland

NakedPnL's activity is the production and distribution of factual performance data. The platform does not hold a FINMA licence under FinIA Article 5 (portfolio managers, trustees, managers of collective assets, fund management companies, securities firms), is not registered under FinSA Article 28 as a client adviser, and is not a financial intermediary affiliated to a self-regulatory organisation under the AMLA.

Publisher classification, not FINMA authorisation
NakedPnL operates as a publisher and does not hold any authorisation under the FinIA, the FinSA, the CISA, or the Banking Act (BankA, SR 952.0). The classifications described here are the platform's own analysis, not endorsements by FINMA, the Swiss National Bank, or any cantonal supervisory authority.

FinSA Article 3(c): financial services and investment advice

FinSA Article 3(c) defines financial services as a closed list of activities including the acquisition or disposal of financial instruments, the receipt and transmission of orders, the management of financial instruments (portfolio management), the granting of personal recommendations on transactions in financial instruments (investment advice), and the granting of credit to finance transactions in financial instruments. The personal-recommendation criterion in Article 3(c)(4) tracks MiFID II Article 4(1)(4) closely.

NakedPnL does not produce client-specific outputs. The registry shows the same content to every reader of a given page; the platform does not collect data on a client's circumstances or knowledge and experience and does not perform a suitability or appropriateness assessment under FinSA Articles 11 to 14. On those facts, the platform's analysis is that the published content is general information rather than a personal recommendation under Article 3(c)(4) FinSA.

FINMA Circular 2009/1 on guidelines for asset management remains a useful reference for the boundary between marketing material and personalised advice; Swiss case law and the explanatory dispatch (Botschaft) accompanying the FinSA also bear on this analysis. Both confirm that impersonal factual data published to the public is generally outside the financial-service perimeter.

FinIA, CISA, and the licensing perimeter

The FinIA, in force since 1 January 2020, sets out the authorisation regime for portfolio managers (Article 17), trustees (Article 17), managers of collective assets (Article 24), fund management companies (Article 32), and securities firms (Article 41). NakedPnL does not carry on any of those activities. The platform does not manage assets for clients on a discretionary or non-discretionary mandate, does not act as trustee, does not manage collective investment schemes, and does not issue or trade financial instruments on its own account.

The CISA regulates collective investment schemes — open-ended (SICAV, contractual investment funds) and closed-ended (SICAF, limited partnerships for collective investment) — and the entities that manage and distribute them. NakedPnL does not operate a collective investment scheme within the meaning of CISA Article 7. There is no pooling of capital from multiple investors; each trader's reported performance is the result of trading on the trader's own account, with no commingled vehicle and no professional manager acting for the public.

AMLA, VASPs, and crypto-assets

Switzerland regulates virtual-asset service providers (VASPs) primarily through the AMLA. Activities that qualify as financial intermediation under Article 2(3) AMLA — including custody and exchange of crypto-assets in certain circumstances — require affiliation with a FINMA-recognised self-regulatory organisation (SRO) or direct FINMA supervision. FINMA's guidance on stablecoins (2019) and on initial coin offerings (2018, updated 2024) sets out the case-by-case analysis.

NakedPnL does not custody crypto-assets, does not exchange fiat for crypto, and does not offer a payment service. Read-only API keys and on-chain wallet attestations confer no spending or transfer authority. On those facts, the platform's analysis is that it does not perform a financial intermediation activity under Article 2(3) AMLA and does not require SRO affiliation or direct FINMA supervision.

What NakedPnL does not do

  • No copy trading. The platform cannot replicate a trader's positions into another user's account.
  • No personal recommendations under FinSA Article 3(c)(4).
  • No portfolio management under FinIA Article 17.
  • No reception or transmission of orders under FinSA Article 3(c)(2).
  • No custody of crypto-assets, fiat, or financial instruments.
  • No execution. The platform never sends orders to any venue.
  • No collective investment scheme under CISA Article 7.

These design choices are encoded as feature flags in the codebase and protected by a continuous-integration test that fails the build if any flag is changed.

What Swiss users should know

Swiss users should treat the registry as factual performance data. Past performance is not a reliable indicator of future results — a phrase FINMA and FinSA implementing rules require regulated firms to display alongside past-performance information. NakedPnL applies an equivalent statement on every trader profile. Article 68 FinSA and the Financial Services Ordinance (FinSO, SR 950.11) Articles 81 to 85 govern advertising and marketing of financial instruments by regulated firms; the platform's editorial publication of factual data sits outside that regime.

If a third party offers to manage your money based on a NakedPnL track record, that party is responsible for its own FINMA authorisation or SRO affiliation. Check FINMA's authorised institutions register and the FINMA-recognised client-adviser registers (BX Swiss, Regservices, ProperRegister) before transacting with any firm that holds itself out as authorised. NakedPnL does not vouch for any third-party manager.

Datenschutz: revFADP 2023 and supervisory authority

The revised Federal Act on Data Protection (revFADP, SR 235.1) entered into force on 1 September 2023, alongside the revised Data Protection Ordinance (DPO, SR 235.11). It modernises Switzerland's data-protection law along lines broadly comparable to the EU GDPR — recognising rights of access, correction, deletion, and data portability, requiring a data-protection impact assessment for high-risk processing, and providing for direct administrative fines under Article 60 ff. revFADP.

Lawful processing under the revFADP requires a justification — performance of a contract, an overriding private interest, or consent for sensitive personal data and for the public listing of identifying information. NakedPnL relies on contract performance for users with an account, on overriding private interest for minimal aggregated analytics, and on explicit consent for the public listing of a trader's handle and TWR series in the registry. Withdrawing public-listing consent removes the registry entry from public endpoints.

Complaints may be raised with the Federal Data Protection and Information Commissioner (FDPIC, EDÖB / PFPDT). Swiss data-protection law does not currently provide for direct individual complaints to FDPIC equivalent to GDPR Article 77, but the FDPIC may open formal investigations and impose binding measures.

Tax considerations

NakedPnL is not a Swiss financial intermediary and does not produce tax documents for users. Trading gains by Swiss-resident private investors are generally exempt from federal income tax as private capital gains, subject to the qualified-securities-trader (gewerbsmässiger Wertschriftenhändler) test in the Federal Tax Administration (FTA) Circular No. 36. Crypto-asset taxation is summarised in the FTA's working paper on cryptocurrencies. A licensed Swiss tax adviser is the right resource for specific questions.

Disclaimer variant for Switzerland

Switzerland is not currently mapped in lib/jurisdictions.ts; users with a Swiss IP fall through to the default disclaimer variant, which presents the standard publisher disclaimer without an EU- or UK-specific notice. The default variant is intentionally conservative and emphasises that NakedPnL is a publisher of verified factual data, not a financial-services provider. A Switzerland-specific variant may be added once the platform completes a more detailed Swiss legal review.

FINMA-supervised firms referencing the registry
FINMA-licensed portfolio managers, banks, securities firms, or fund management companies that reference NakedPnL track records in their marketing remain responsible for compliance with their own conduct-of-business duties under FinSA Articles 7 to 21, the FinSO marketing rules, and the relevant prospectus or fund-disclosure regimes under the FinSA and the CISA. NakedPnL does not approve those communications.

Frequently asked questions

Frequently asked questions

Is NakedPnL licensed by FINMA?
No. NakedPnL does not hold any authorisation under the FinIA, the FinSA, the CISA, or the BankA, and does not appear in the FINMA register of authorised institutions. The platform's posture is that its publishing activity falls outside those licensing perimeters.
Does the platform provide investment advice within the meaning of FinSA Article 3(c)(4)?
No. The platform does not collect a client's circumstances or knowledge and experience and does not perform a suitability or appropriateness assessment. The same registry data is shown to every reader of a given page. On that basis, the platform's analysis is that the activity is general information rather than a personal recommendation.
Does the platform need to register as a client adviser under FinSA Article 28?
Article 28 FinSA requires client advisers of foreign financial-service providers without a Swiss branch, or of certain unregulated providers, to be entered in a FINMA-recognised register before they may carry out their activities in Switzerland. NakedPnL does not operate a client-adviser activity within the meaning of Article 28; the platform's published content is impersonal and is not addressed to a specific client.
Does the AMLA apply because traders include crypto-assets?
The platform's analysis is that it is not a financial intermediary under AMLA Article 2(3). It does not custody crypto-assets, does not exchange fiat for crypto, and does not offer a payment service. Read-only API keys and on-chain wallet attestations confer no spending authority. Each trader's interactions with VASPs remain that trader's responsibility.
How do I exercise my revFADP rights?
Traders can withdraw their public-listing consent from account settings, which removes the registry entry from public endpoints. For broader rights of access, correction, deletion, and data portability under the revFADP, contact the privacy team via the channel listed in the privacy notice. The Federal Data Protection and Information Commissioner is the supervisory authority for federal-level matters.
If a Swiss bank or licensed portfolio manager wants to advertise NakedPnL track records, can they?
That is for the licensed firm and its compliance function to assess against FinSA Articles 7 to 21, the FinSO marketing rules, and the prospectus regime under the FinSA. NakedPnL does not approve those communications.

References

  • FINMA — Authorisation and registers
  • Financial Services Act (FinSA, SR 950.1) — full text
  • Financial Institutions Act (FinIA, SR 954.1) — full text
  • Anti-Money Laundering Act (AMLA, SR 955.0) — full text
  • FINMA — Guidelines for ICOs and stablecoins
  • Federal Data Protection and Information Commissioner (FDPIC) — revFADP
NakedPnL is a publisher of verified investment performance data. We are not an investment adviser, broker, dealer, or asset manager, and nothing on this page constitutes investment advice or a recommendation. See the compliance page for our full regulatory posture.